Market Share of Global Digital Watch Industry
The market is highly competitive with the presence of key players operating in the market, such as Fitbit, Huawei Device Co., Ltd, Fossil Group, Inc., Zepp Health, and Mobvoi Information Technology Company, among others. The key players in the market have been differentiating their offerings to gain a competitive advantage in the market. Thus, manufacturers are launching new technological features that are powered by WearOS by Google, coupled with attractive designs and innovative styles, which is one of the most adopted strategies to withstand the competition. For example, in 2022, Oppo launched the Watch 3 and Watch 3 Pro smartwatches featuring Qualcomm's Snapdragon W5 Gen 1 platform.
Digital Watch Market Leaders
Apple Inc
Samsung Electronics Co., Ltd
Fossil Group, Inc.
Fitbit
TAG Heuer S.A
*Disclaimer: Major Players sorted in no particular order
