Market Size of Germany Energ Bar Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 8.00 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Germany Energy Bar Market Analysis
The German energy bar market is anticipated to record a CAGR of 8% during the forecast period (2019-2024).
- The long-term rise in the on-the-go snacking trend and increasing demand for sports nutrition products have helped the energy bar market grow.
- Product innovation and increasing shelf space in retail channels have been key drivers that have supported visibility, consumer interest, and have attracted new customers to the market.
- Germany is particularly active when it comes to 'raw'-labeled food and drink innovation. The 'raw' label is not only a trend for fresh produce, but also for other food, such as snack bars and energy bars. The 'raw' trend has become quite popular among snack bar consumers, as two in five Germans think that conventional bars are processed, too.