Canada E-commerce Market Size

Statistics for the 2023 & 2024 Canada E-commerce market size, created by Mordor Intelligence™ Industry Reports. Canada E-commerce size report includes a market forecast to 2029 and historical overview. Get a sample of this industry size analysis as a free report PDF download.

Market Size of Canada E-commerce Industry

Canada Ecommerce Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR (2024 - 2029) 14.50 %
Market Concentration Medium

Major Players

Canada Ecommerce Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Canada Ecommerce Market Analysis

The Canada E-commerce Market is expected to register a CAGR of 14.5% during the forecast period.

Advanced infrastructure, high internet penetration, and an increasing number of card-based payment systems, among other factors, are driving the market.

  • Amazon dominates the entire e-commerce and shopping sector, with a robust presence in Canada's computers and electronics category. Its success is mainly due to its wide offerings, ranging from electronics to books, streaming, and television. That is, Amazon Canada attracts a diverse range of customers.
  • With its Canadian prices, Amazon Prime keeps things simple. If the client wants to use the service for a whole year, it will cost $61, or they can pay $5.12 per month. Prices have not risen as they have in the United States. For those who like to crunch numbers, the annual rate works out to just $5.12 per month.
  • Prime Video is the most influential streaming feature with Amazon Prime in Canada. It's a video platform with a library that can compete with Netflix and Hulu, but it can get lost in the shuffle of competitors. However, with an ever-expanding library of originals and premium channel integrations, Prime Video appears to be on the rise.
  • The number of Canadians willing to use more advanced and non-traditional payment methods increased. In 2020, 43.2 % of Canadian phone users reported using a digital wallet, while another 20.4 % used the PayPal app to conduct financial transactions. Overall, Canadians are increasingly willing to embrace the world of e-commerce, are becoming more accepting of new and innovative payment methods, and are becoming more comfortable storing data and making purchases online.
  • As COVID-19 ended in April 2020, retail sales fell while online shopping increased. Furthermore, other retail trade subsectors, such as furniture and home furnishings stores, sporting goods, hobby, clothing, and accessories stores, experienced much sharper in-store sales from February to April 2020. E-commerce sales increased as in-store sales decreased in these subsectors.
  • The COVID-19 pandemic has had a long-term impact on the retail industry. Small firms are increasingly transforming to e-commerce platforms and utilizing them novelly. The action of Canadians to continue using e-commerce or return to traditional purchasing techniques can change the structure of the retail trade industry in Canada. The retail landscape will undoubtedly influence.

Ecommerce Market in Canada Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)