Market Trends of Asia-Pacific Free-dried Fruits and Vegetables Industry
This section covers the major market trends shaping the APAC Freeze Dried Fruits & Vegetables Market according to our research experts:
Rise in the Consumption of Processed Food is Accelerating the Market
There is a significant growth in the market for processed ready-to-eat foods, owing to the increasingly busy lifestyles of the consumers. The changing food habits, due to increasing urbanization, and the desire for new tastes, especially in the populous countries, such as China and India, are also fuelling the market growth. Ready-to-eat products help save time amidst the busy schedules of the consumers; it is the major factor that boosts the segment. The incorporation of various nutrients and flavors and the extended shelf life are giving ready-to-eat foods an additional advantage. The freeze-dried products help in retaining the nutrients for a longer period of time, as compared to normal processed foods.
China is Leading the Market in the Asia-Pacific Region
China, followed by Japan and Australia, holds a prominent share in the Asia-Pacific freeze-dried fruits and vegetables market. Exotic fruits, such as freeze-dried berries, hold a prominent market in the region. The rise in the demand for processed foods and convenient food products has strengthened the potential market for freeze-dried fruits and vegetables in the Asia-Pacific region. The well-established and strong distribution channels have helped in the easy supply of products across the region. The major freeze-dried products in the region are onions, potatoes, blueberries, cranberries, strawberries, and apples, among others.
