Market Trends of Asia Pacific Collagen Supplements Industry
This section covers the major market trends shaping the APAC Collagen Supplements Market according to our research experts:
Rising Demand for Marine-based Collagen
Marine-based collagen peptide products are sourced from marine collagen made from fish skin and bones. The products made from marine collagen are becoming popular among manufacturers, as they are procuring unused fish parts discarded annually during processing to make collagen, thereby, making them environment-friendly. Despite a strong dominance of animal-based collagen in the market, marine collagen is slowly gaining momentum, as it is free of grave infections, such as foot-and-mouth disease, bovine spongiform encephalopathy, and viral infections. Furthermore, marine collagen is rich in type-1 collagen, while bovine collagen contains both type-1 and type-3 collagen, thereby, making marine collagen similar in structure to human collagen. This, in turn, makes marine-based collagen peptide products ideally suited for human body's collagen needs, thereby, increasing the demand for marine-based collagen peptides among manufacturers of products, like dietary supplements.
India to Have the Fastest Growing Market
The market is driven by factors, such as increasing protein consumption, inclination toward health supplements, and an increase in R&D activities. With widespread publicity and raising public awareness, the trend toward self-oriented, proactive measures for leading healthier, longer, and more active lifestyles is on the rise and is helping to improve the market for collagen supplements. Kerala State Industrial Development Board promotes Nitta gelatin products, including gelatin, collagen peptide, di-calcium phosphate, and ossein (collagen component of bone). Such promotion and support from the Government, in turn, increases the popularity of the ingredients for use in varied applications. Many players are entering the market with differentiated offerings to gain a competitive advantage over other players operating in the country. For example, with recent development surrounding the collagen market, PlantFusion launched its complete plant collagen builder, which is entirely vegan, helps in boosting the body's natural collagen production, thereby boosting the market growth.
