Market Trends of Argentina Snack Bar Industry
This section covers the major market trends shaping the Argentina Snack Bar Market according to our research experts:
Energy Bars Holds the Largest Market Share
The Argentinean snack bar market is driven by increasing popularity of high-quality premium snacking options, especially among the affluent class of Argentinians. The value-based sales growth in cereal and energy bars categories of the Argentinean snack bar market has been one of the highest in the entire Latin American region (including Mexico). The cereal and energy bars are increasingly positioned as a premium products in Argentinian retail landscape, the high price points are responsible for increase in their value sales growth.
Booming E-Commerce Sales in Argentina
There is an increasing trend of online shopping among Argentinians. Through the graph it can be seen that e-commerce sales have increased over the years and also it is expected to increase in the coming years as well. Argentinians are becoming more health conscious and are shifting from sweet biscuit consumption to healthy snack bars. Most of the snack bars companies sell their products on these e-commerce platforms which a great source of purchase for the Argentinians.
