Market Size of Application Platform Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 7.50 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Application Platform Market Analysis
The Application Platform Market is projected to register a CAGR of 7.5% during the forecast period. In the current demand for advanced technologies, every modern application relies on a suite of software offerings such as operating systems, database management, and cloud solutions to function optimally. The whole suite of software is combined to form an application platform.
The COVID-19 pandemic positively impacted the industry as it fueled its growth rate to satisfy the sudden boom in application development.
- Traditionally, application platforms offered restricted services; platforms such as IBM mainframe offered CICS, and desktop PC only offered basic operating systems. Today, software and hardware environments have expanded significantly, and developers often have many options. Similarly, application platforms are now broad and support all kinds of applications. They also provide a consistent experience by enabling the same tools and skills to create different applications on diverse hardware.
- Application platforms play a vital role in modern computing environments. These platforms leverage other applications and data to provide all the value that information technology brings, and also virtually every other application depends on an application platform. Since most organizations today rely on applications, there's a clear connection between business value and application platforms. This instance vows to be one of the primary drivers for the growth of the market.
- Also, cloud-based application platforms are gaining traction in the software industry. Pure cloud platform vendors such as Workday, Salesforce, and ServiceNow have been reporting significant growth. These platforms allow for the faster deployment of applications leveraging and embedding technological advancements such as AI, automation, and analytics.
- Further, owing to the success of these next-generation platforms, the software industry is under pressure. For instance, application vendors such as Oracle, SAP, and Microsoft have been continuously investing in these generation platforms as they aim to provide state-of-the-art application platforms to help retain their existing customers and further attack new customer segments.
- Additionally, amidst the COVID-19 situation, businesses across industries have fast-tracked their digital transformation initiatives. The projects that were scoped to occur over months and years are now aimed to take place in a matter of days, and the ability to build, scale, and ship applications fast has become imperative. Thereby, there is a growing need for tools and platforms that streamline processes and eliminate time-consuming tasks.
