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Setor Imobiliário de Hotelaria na Itália - Tendências, Competitividade do Setor e Previsões para 2022

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O setor imobiliário de hospitalidade continua sendo um mercado imobiliário com maior potencial, em 2017, de acordo com especialistas do setor. Esta indústria continua a ser parte integrante, com um papel vigoroso na economia global. Atualmente, os principais temas que moldam o setor incluem globalização, tecnologia, inovação e consolidação. Fusões e aquisições em larga escala, investimentos internacionais e tecnologia, como análise de dados, mudaram o cenário global do setor hoteleiro.

Enquanto desenvolvedores e investidores permanecem ativos, globalmente, os participantes do mercado adotaram uma perspectiva mais cautelosa este ano em comparação com o ano anterior. O crescimento testemunhado na maioria dos mercados globais começou a desacelerar em meio a novas ofertas e altos preços de ativos. Além disso, a visão menos certa da economia global levou os participantes do mercado a reexaminar suas estratégias de negócios no próximo ano. No entanto, apesar das questões geopolíticas, terrorismo e incerteza econômica, a indústria do turismo mostrou força e as viagens continuam altas. O movimento de viajantes internacionais deverá crescer 4%, anualmente, nos próximos dez anos, resultando num aumento da procura de hotéis e alojamentos. 

 

As tendências positivas no emprego e o subsequente impulso que proporciona à confiança do consumidor continuam a ser forças vigorosas que apoiam o desempenho do hotel. 

 

Em nosso relatório sobre o setor de hospitalidade na Itália, o setor foi segmentado em três categorias - hotéis e acomodações, spas e resorts e outras propriedades temáticas, com base no tipo de propriedade.

As principais métricas de desempenho que foram estudadas para a discussão, em relação ao desempenho operacional, são:

  • Fornecimento total - histórico e previsão
  • Taxas de ocupação
  • Tarifa média diária (ADR), Receita por quarto disponível (RevPAR) e outros

Para os principais resultados, consulte o Índice. 

1. Executive Summary

2. Research Methodology

3. Hospitality RE Market in Italy- Industry Outlook

                3.1 Economic Activity, Performance and Forecasts

                3.2 Consumer Confidence

                3.3 Employment Rate

                3.4 Demographics and Affluence Metrics

                3.5 Tourism Sector Performance

4. Regulatory Environment,Hospitality RE Laws,Key Policy Initiatives and EHS Trends for the Hospitality RE Market in Italy

5. Hospitality RE Market in Italy- Market Dynamics

                5.1 Drivers

                5.2 Restraints

                5.3 Opportunities

                5.4 Challenges

                5.5 Technological Innovations

                5.6 Porter's Five Force Analysis

                5.7 Hospitality RE Market in Italy- Industry Value Chain Analysis

6. Hospitality RE Market in Italy- Market Analysis By Property Type

                6.1 Hotels and Accommodation

                                6.1.1 Total Supply:Historical and Forecast

                                6.1.2 Supply Distribution by Property Rating/Accreditation Type

                                6.1.3 Occupancy Rate and Vacancy Rate

                                6.1.4 Market Trends (ADR, RevPAR, Others)

                                6.1.5 New Units/Project Launches

                                6.1.6 Segmentation by Company Owned, Franchised and JV Business Models

                                6.1.7 End Use Analysis(Corporate, Individuals, Service Apartment Trends and Share)

                6.2 Spas and Resorts

                                6.2.1 Total Supply:Historical and Forecast

                                6.2.2 Supply Distribution by Property Rating/Accreditation Type

                                6.2.3 Health and Wellness Trends and Market Share

                                6.2.4 Occupancy Rate and Vacancy Rate

                                6.2.5 Market Trends (ADR, RevPAR, Others)

                                6.2.6 New Units/Project Launches

                                6.2.7 Segmentation by Company Owned, Franchised and JV Business Models

                                6.2.8 End Use Analysis( Corporate and Non-Corporate Usage Trends and Share)

                6.3 Other Themed Properties

                                6.3.1 Supply,Occupancy and Unit Metric Trends by Type

                                                6.3.1.1 Casino Hotels

                                                6.3.1.2 Golf Retreats

                                                6.3.1.3 Gaming Lodges

                                                6.3.1.4 Entertainment Sector (Amusement Parks, Studios, etc.)

                                                6.3.1.5 Others

                                6.3.2 New Units/Project Launches

                                6.3.3 Segmentation by Company Owned, Franchised and JV Business Models

7. Hospitality RE Market in Italy- Investment Analysis

                7.1 Direct Investment

                7.2 Indirect Investment (HREITs,Others)

                7.3 Hospitality Property Life Cycle Investment Analysis

8. Competitive Landscape of the Hospitality RE Market in Italy

                8.1 Market Share Analysis

                8.2 Key Player Profiles

                                8.2.1 Player Portfolio (Brands; Completed, Ongoing & Future Projects; Number of Rooms and other Unit Metrics based on property type)

                                8.2.2 Presence in other real estate sectors

                                8.2.3 Technological Adaption

                                8.2.4 Services offered

                8.3 Urban Commercial Property Prices and Recent Hospitality RE Transactions

                8.4 Fundraising, M&A, JV  Trends

9. Additional Features

                9.1 Internet and Web Service Companies in the Hospitality Sector Landscape

                9.2 Service Providers to the Hospitality Real Estate Industry-property management, software services, etc

                9.3 Competitve Analysis : Loyalty Management and Subscription/Memberships Model in Hospitality Sector

10. Sources

11. Disclaimer

 

Abbreviations                                    

Hospitality    REHospitality Real Estate             

EHS               Environmental, Health and Safety

ADR               Average Daily Rate                         

RevPAR        Revenue Per Available Room    

JVJoint         Venture                              

M&A             Mergers and Acquisitions

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