published Date SEP 2018

Alternative Sweetener Market Size is expected to reach USD 15 billion by 2023 | CAGR of 4.3%,

Rising Demand for Low-Calorie Healthier Food Products is one of the main factors driving the market

August 7th, 2018: The alternative sweetener market is expected to reach over USD 15 billion by 2023, as per a new report published by Mordor Intelligence, LLP. The market is expected to grow owing to factors such as increase in the worldwide cases of diabetes and rising demand for low-calorie healthier food products. In addition to this, food and beverage manufacturers around the world are looking for ways to cut table sugar in their products, particularly as the health effects of excess sugar are increasing.

The trend for low- and no-sugar items has extended well beyond ‘diet’ and ‘light’ soft drinks, to yogurts and desserts, tooth-friendly gums and sweets, diabetic-friendly baked goods, and even reduced sugar soups, sauces, and ketchup.

The alternative sweetener market is driven by the increasing diabetic and obesity cases around the world particularly in the US. The increasing demand for the low-calorie diet without foregoing the sweetness in their food is also driving the demand. Many parents around the world are concerned about the amount of sugar in their children diets but are looking for sweet alternatives that are free from artificial ingredients too. Therefore they’re preferring the alternative such as stevia extracted sugar, honey, etc.

To know more about the coverage of the Alternative Sweetener Market report, click the below link:

Key Insights from the Alternative Sweetener Market Report:                                                    

  • Approximately 23 million US citizens were suffering from diabetes in 2015, thereby increasing the demand for the alternative sweetener. Players like Cargill, Zydus Wellness Ltd., and others are expected to emphasize the development of new and healthy sweetening alternatives, which is anticipated to offer promising growth opportunities for the players. In order to engage the customer in the adoption of a low-calorie diet, the companies are investing heavily in the marketing activates and advertising campaigns, so as to increase its usage
  • North America is anticipated to lead the global alternatives sweetener market on account for the largest share in terms of the diabetic and obese cases throughout the forecast period. The millennial generation, particularly from the Asia-Pacific region, is expected to have an increasing preference towards the sugar-based products but along with it, they’re aware of the increasing health concerns associated with the same. And adopting the low calories sugar-based products
  • The alternative sweetener is presently preferred in the market because it has the low calories content in it and is able to maintain the desired taste as compared with the normal sugar.

Get a free overview on Alternative Sweetener Market Report (2018-2023)

Major players in the Alternative Sweetener Market 

  • Heartland Food Products Group

  • Cumberland Packing Corp.
  • Zydus Wellness Ltd.
  • Ingredion
  • Merisant Company
  • Cargill, Inc
  • Beneo
  • The Nutra Sweet Market
  • Naturally Sweet
  • Lakanto
  • Hermes Sweetener Ltd.

The report Alternative Sweetener Market Segmentation by Type, by Application, and by Geography

Alternative Sweetener Market by Type,

  • Neotame
  • Stevia Sweetener
  • Agave Nectar
  • Others

Alternative Sweetener Market by Application,

  • Food
  • Beverage
  • Pharmaceutical
  • Others

Alternative Sweetener Market by Region

North America

  • US
  • Canada
  • Mexico
  • Rest of North America


  • Spain
  • United Kingdom
  • France
  • Germany
  • Russia
  • Italy
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • Rest of Asia-Pacific

South America      

  • Brazil
  • Argentina
  • Rest of South America

The Middle East and Africa      

  • South Africa
  • United Arab Emirates
  • Rest of the Middle East and Africa

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