Sugar Substitutes Market Size

Statistics for the 2023 & 2024 Sugar Substitutes market size, created by Mordor Intelligenceā„¢ Industry Reports. Sugar Substitutes size report includes a market forecast to 2029 and historical overview. Get a sample of this industry size analysis as a free report PDF download.

Market Size of Sugar Substitutes Industry

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Sugar Substitutes Market Summary
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Study Period 2019 - 2029
Market Size (2024) USD 7.87 Billion
Market Size (2029) USD 11.24 Billion
CAGR (2024 - 2029) 7.41 %
Fastest Growing Market Asia Pacific
Largest Market Asia Pacific

Major Players

Sugar Substitutes Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Sugar Substitutes Market Analysis

The Sugar Substitutes Market size is estimated at USD 7.87 billion in 2024, and is expected to reach USD 11.24 billion by 2029, growing at a CAGR of 7.41% during the forecast period (2024-2029).

  • The increasing health consciousness among consumers in the country, coupled with the high demand for ready-to-eat food and beverages and increased spending on food, are driving the growth of the market studied. Also, in recent years, there has been a significant rise in the demand for healthy alternatives to refined sugar.
  • For instance, in 2022, according to the International Food Information Council (IFIC), 31% of Gen Z, 30% of millennials, and 23% of Gen X consumers are inclined towards no/low-calorie sweeteners. This can be attributed to increasing awareness among individuals about the negative health impact of sugar.
  • Consistently consuming excess sugar can lead to tooth decay and cavities, obesity, type 2 diabetes, heart disease, high blood pressure, and many other detrimental health conditions. It can even contribute to nutrient deficiencies due to providing calories but limiting nutrients. In other words, added sugars are empty calories offering little to no nutritional benefit. Therefore, consumers are seeking healthy sugar substitutes, such as stevia, aspartame, sorbitol, maltitol, neotame, acesulfame, and D-tagatose, as they are low in calories.
  • Prominent manufacturers in the market are certifying their product offerings by renowned organizations to gain consumer trust and confidence. They are also focusing on innovating and introducing high-intensity sweeteners.
  • For instance, in 2022, Sweegen expanded its extensive sweetener portfolio with the zero-calorie, high-intensity sweetener Brazzein. The product was developed in collaboration with long-term innovation partner Conagen, which has scaled it to commercial production. Such innovations will likely positively influence the demand for sugar substitutes during the study period.

Sugar Substitutes Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)