Specialty Coatings Market - Segmented by Resin, Technology, End-user Industry, and Geography - Growth, Trends, and Forecast (2019 - 2024)


APR 2018

Specialty Coatings Market - Segmented by Resin, Technology, End-user Industry, and Geography - Growth, Trends, and Forecast (2019 - 2024)

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The global specialty coatings market is estimated to witness a CAGR of 5.5% during the forecast period. Asia-Pacific is expected to hold the largest share of the market owing to the growing construction industry in the region. Water-borne technology is the fastest growing technology.

Automotive Production Rise in Asia-Pacific and Europe

According to ACEA (European Automobile Manufacturers’ Association), the global production of motor vehicles was around 96 million units in 2016. Asia-Pacific and Europe have been the prime regions supporting the growth of automotive production, with year-on-year growth rates of 7.6% and 2.5% respectively for 2015–2016.

China, India, Philippines, and Vietnam are turning out to be potential markets for demand and supply of automobiles with many automotive manufacturers placing their manufacturing and assembly plants in these countries. This can be attributed to the availability of labor at low cost, raw material prices, and rising urban population in the region. Major car manufacturers such as Chevrolet, Daimler, Jeep, Audi, Volvo, Kia, etc., have either set up their automotive manufacturing facilities or are planning to start new facilities in the Asia-Pacific region shortly. This supports the use of coatings for the automotive industry to a major extent, in turn, helping the overall growth of the paints and coatings market.

Water-borne Technology Holds the Largest Share

Water-borne coatings hold the major share in the overall specialty coatings market. The major reason for its gain over solvent-borne is because of its environment-friendly nature as it is lower in volatile organic compounds, which degrade the environment. Also, other properties like low odor, more durability, and more block resistance make water-borne paints more preferable.

The water-borne specialty coatings market is driven by factors, such as increasing consumer awareness about VOC emissions and growing environment regulations. REACH, a government initiative in Europe was adopted to improve human health and the environment from the risks that can be constituted by chemicals, while enhancing the competition in European chemicals industry. Also, promoting alternative methods for hazard assessment of substances to reduce tests on animals is increasing the demand for coatings with low VOC content, such as water-borne coatings.

Asia-Pacific to Dominate the Market

Asia-Pacific had the largest share in the global market, accounting for more than 40% in 2017. The rapidly growing construction industry, primarily in China and India, is a major factor driving the demand for specialty coatings in the region. North America is also expected to register a significant growth rate, primarily due to the rise in residential houses sales, coupled with the renovation of the existing houses, which is expected to boost the demand for residential construction.


Notable Developments in the Market

  • November 2017: AkzoNobel announced plans to separate its specialty chemicals business from paints and coatings and sell it to an affiliate of the AkzoNobel Group for INR 320 crore.
  • June 2017: Sherwin-Williams completed the acquisition of Valspar to become the global leader in paint and coatings.

Major players include PPG Industries, Akzo Nobel N.V., The Sherwin Williams, and RPM International, among others.

Reasons to Purchase the Report

  • To understand the impact of increasingly stringent regulations on the market.
  • Analyzing various perspectives of the market with the help of Porter’s Five Forces Analysis.
  • To understand the dominating technology in the market.
  • Identify the countries expected to witness the fastest growth during the forecast period.
  • Identify the latest developments, market shares, and strategies employed by the major market players.
  • 3-month analyst support along with the Market Estimate sheet (in Excel).

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1. Introduction

              1.1 Scope of the Report

              1.2 Research Phases

              1.3 Study Deliverables

2. Executive Summary

3. Market Insights

              3.1 Industry Value Chain Analysis

              3.2 Industry Attractiveness – Porter’s Five Forces Analysis

                             3.2.1 Bargaining Power of Suppliers

                             3.2.2 Bargaining Power of Consumers

                             3.2.3 Threat of New Entrants

                             3.2.4 Threat of Substitute Products and Services

                             3.2.5 Degree of Competition

4. Market Dynamics

              4.1 Drivers

                             4.1.1 Increasing Housing Construction Activities in Emerging Economies of Asia-Pacific

                             4.1.2 Automotive Production Rise in Asia-Pacific and Europe

              4.2 Restraints

                             4.2.1 Regulations Related to VOC Emissions

                             4.2.2 Rise in Prices of Raw Materials

                             4.2.3 Decline in Oil Prices in Major Economies

              4.3 Opportunities

                             4.3.1 Recovering Construction Industry in Europe

                             4.3.2 Growing Investments in Infrastructure & Construction Industry in Emerging Economies

5. Market Segmentation and Analysis

              5.1 By Resin Type

                             5.1.1 Acrylic-based

                             5.1.2 Epoxy-based

                             5.1.3 Vinyl Ester

                             5.1.4 Polyester

                             5.1.5 Polyurethane

                             5.1.6 Others

              5.2 By Technology

                             5.2.1 Water-borne

                             5.2.2 Solvent-borne

                             5.2.3 Powder Coatings

                             5.2.4 UV Cured Coatings

              5.3 By End-user Industry

                             5.3.1 Industrial

                                  General Industrial


                             5.3.2 Automotive

                             5.3.3 Wood

                             5.3.4 Packaging

                             5.3.5 Architectural

                             5.3.6 Others

6. Regional Market Analysis

              6.1 North America

                             6.1.1 United States

                             6.1.2 Canada

                             6.1.3 Mexico

                             6.1.4 Rest of North America

              6.2 Europe

                             6.2.1 Germany

                             6.2.2 United Kingdom

                             6.2.3 Italy

                             6.2.4 France

                             6.2.5 Spain

                             6.2.6 Russia

                             6.2.7 Rest of Europe

              6.3 Asia-Pacific

                             6.3.1 China

                             6.3.2 India

                             6.3.3 Japan

                             6.3.4 South Korea

                             6.3.5 ASEAN Countries

                             6.3.6 Rest of Asia-Pacific

              6.4 South America

                             6.4.1 Brazil

                             6.4.2 Argentina

                             6.4.3 Rest of South America

              6.5 Middle East & Africa

                             6.5.1 Saudi Arabia

                             6.5.2 United Arab Emirates

                             6.5.3 South Africa

                             6.5.4 Rest of Middle East & Africa

7. Competitive Landscape

              7.1 Mergers & Acquisitions, Joint Ventures, Collaborations, and Agreements

              7.2 Market Share Analysis**

              7.3 Strategies Adopted by Leading Players

8. Company Profiles (Overview, Financials**, Products & Services, Recent Developments, and Analyst View)

              8.1 Akzo Nobel N.V.

              8.2 Axalta Coating Systems Ltd, LLC

              8.3 Brillux GmbH & Co. KG

              8.4 DAW SE

              8.5 Fujikura Kasai

              8.6 Hempel

              8.7 Jotun A/S

              8.8 Kansai Paints Co. Ltd

              8.9 Materis Paints (Cromology)

              8.10 National Paints Factories Co. Ltd

              8.11 Nippon Paints

              8.12 PPG Industries

              8.13 RPM International

              8.14 The Sherwin-Williams Company

              8.15 Tikkurila Oyj

             *List not Exhaustive

9. Future of the Market

10. Disclaimer

**Subject to Availability of Public Domain

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