The market of cyber security of cars in North America is poised to touch $XX billion by the end of 2020 with a CAGR of XX% over the coming 5 years. The US Department of Transportation has urged the automotive industry, by asking all the players to share information and work with researchers to tackle potential car hacking attacks. Cyber security is on the rise, with the government pushing the car companies to pay close attention to flaws identified by security researchers. The National Highway Traffic and Safety Administration (NHTSA) has set out safety principles for 2016 that urges the OEMs to share knowledge on all information regarding security flaws. Thereby, in the light of growing safety norms, the market of safety systems is expected to get significant boost in the forecast period in the region.
Various cross industry collaborations between automotive OEMs and mobile network operators (MNOs) are taking place for seamless internet connectivity inside a car to enhance the user experience of connected living, while driving. Connected Cars provides significant opportunities for innovative features and services driven by the consumer’s preferences for vehicle infotainment and safety systems. However, these new features like navigation, infotainment and ADAS technologies make the vehicles vulnerable to cyber-attacks by making them more exposed to external software. Thereby, it is critical for any safety principle deployed in a vehicle to engage with external cyber security researchers to facilitate better threat detection.
Fiat Chrysler was forced to issue a software update for 1.4 million cars in July due to their concerns that the on-board systems were vulnerable to hacking and unauthorised control. Major OEMs, including Volvo, Mercedes-Benz, Ford and General Motors, have all agreed to follow the NHTSA principles, highlighting how the industry is aware that cars could be vulnerable to cyber-attacks as they develop more connectivity. Furthermore, the NHTSA ensures to nurture participation in vehicle cyber security by the US government and the automotive industry.
Intrusion Prevention Systems (IPS) is one of the major advancement for cyber security incorporated for OEMs, Tier 1s and aftermarket telematics providers. As a government tested solution, the IPS protects a vehicle’s critical components from being hacked, and generates reports and alerts for remote monitoring of vehicles’ cyber health. The extensiveness of research in fending off malware, auto-correction of defunct components of the integrated software in connected cars and increased funding by the software solution provider towards cyber security software are the factors propelling the advancement and growth of cyber security systems in the region. The increased interest from all OEMs and connected car component manufacturers towards the security of cars would continue to help propelling the market. The ability to keep up with the evolving scenario and complexity of network access cyber security, along with huge increase in wireless traffic leading to ineffective integration of connected cars devices, form the major constraints in this market.
Extensive research and integrated software in the malware detection system would considerably improve in the growth of the market. In North America, the cyber security of vehicles among software technology is expected to grow at a highest CAGR of about 24% during the forecast period. Among the consumer segment, the aftermarket for cyber security system for vehicles would grow at the highest rate with a CAGR of more than 32%. Cisco, Verizon, Arilou, Intel Security are some of the leaders in the market.
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