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Market Entry - Newborn Care Market in Malaysia: Analysis of Growth, Trends and Progress (2020 - 2025)

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About the Market

Increasing maternal age, induced ovulation and changing lifestyles like drinking, smoking and improper diet has led to rapid increase in a number of diseases in newborn infants. Thus, newborn care equipment’s have become very important tools to avoid and assess ailments in prenatal and postpartum care. Rapid technological advancement, support, and initiatives taken by the government and rising awareness have led to the robust growth of newborn care market. Western economies are struggling under declining birth rates. In the U.S. for example, the birth rate decreased to 13 per 1,000 of the population in 2010, as compared to 16.7 in 1990. Despite these shrinking birth rates, the global baby care market is expected to grow in sales, as products are used for longer periods by infants, and parents want the best available products for their baby, disregarding the cost of products. In the developing nations, the major drivers are the increase in disposable income among and rising urbanization. In terms of products, this market has been segmented as follows: baby apparel segment, baby toys segment, baby cosmetics, baby food, baby accessories, and baby diaper. Well known baby care and safety accessory companies are the Dorel Juvenile Group, Graco, Brevi, Chicco, Combi, Emami, and Hasbro.

About the Geography                  

Malaysia is a southeast Asian country with a democratic constitutional monarchy government. It is the fifth largest recipient of FDI in Asia with most of the investment in the manufacturing, finance, mining and distribution sectors. Malaysia has 16 bilateral trade agreements, is a part of ASEAN and WTO, and is currently negotiating a Malaysia-European Free Trade Agreement.

Malaysia is located close to major Asia-Pacific markets and companies investing in Malaysia find it a cost-effective gateway to Asian markets. It has a well-developed financial sector, English-speaking majority, educated workforce, and follows high standards of business and legal practices. The government has a provided many incentives to encourage FDI like liberalizing expatriate employment regime and MSC program, which was launched in 2003 to extend tax exemption from 10-15 years for new technology companies and from 5-10 years for priority companies. It has not been able to generate more foreign investments due to bureaucracy, shortage of skilled workers, and the governments’ policies favoring indigenous Malaysians.

A strong financial sector, developed infrastructure, significant resources, competitive costs, and liberal and transparent investment policies make Malaysia an ideal destination for foreign investment.

Component Name

Unit

                                              GDP (USD billion)

296

GDP Annual Growth Rate

4

GDP Per Capita

10877

Unemployment Rate

3.5

Wages

530.898

Inflation Rate

1.5

Consumer Price Index (CPI)

116

Interest Rate

3

Loans to Private Sector (USD billion)

381.399

Balance of Trade (USD billion)

2.022

Business Confidence

106

Manufacturing PMI (Index Points)

48.6 Index Points

Ease of Doing Business

18

Competitiveness Rank

25

Corruption Rank

54

Consumer Confidence

78.5

Consumer Spending (USD billion)

34.16

Bank Lending Rate (Consumers)

4.46

Corporate Tax Rate

25

Sales Tax Rate

6

                                                     

The Market Entry Series

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