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Market Entry - Luxury Hospitality Industry in Vietnam: Analysis of Growth, Trends and Progress (2020 - 2025)

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About the Market

Luxury hospitality is a fast-growing market, especially with the growth of tourism and travel industry. The worldwide travel & tourism industry continued to see strong growth throughout 2015 and international tourist arrivals are predicted to grow by 3-4% per year, to reach 1.8 billion in 2030, according to the UNWTO report. Its long-term outlook ‘Tourism Towards 2030’ sees substantial potential for further growth coming from emerging economy destinations in Asia, Latin America, Central and Eastern Europe, the Middle East and Africa, growing at double the rate (+4.4% per annum), than the advanced economy destinations (+2.2% per year). In the past, raising a hotel company required enormous capital investment, but over the last two decades, many hotel groups have expanded by adopting an “asset light” model of management, rather than owning properties, by just franchising their brand to a third-party operator against a fee. Due to the continuous growth of the labor-intensive and productivity-reliant travel and tourism industry, the sector is expected to experience some difficulties in providing enough qualified talent for the forecasted 80 million new jobs created over the next ten years, according to the World Travel & Tourism Council (WTTC). Some of the major luxury hotels include Starwood Hotels & Resorts, Four Seasons Holdings Inc., InterContinental Hotels Group PLC, ITC Hotels Limited, The Indian Hotels Company Limited, Mandarin Oriental International Limited, Jumeirah International LLC, Shangri-La International Hotel Management Ltd., Kerzner International Resorts, Inc., and Marriott International Inc.

About the Geography                  

                                                                                

Vietnam is a communist state located in the South China Sea bordered by China, Myanmar, and Thailand. It is the largest recipient of FDI in Asia after China and India. Earlier it used to rely on traditional industries only, but in the past few years, the government has done very well to attract huge foreign investments into the country.

The country is rapidly developing into a manufacturing hub due to its stable economy, young and cheap workforce, and socio-political stability. The government is committed to liberalizing the economy and introduce reforms to create an atmosphere of the free market. Samsung and LG have partnered with the government to manufacture everything starting from smartphones to ships. Vietnam’s FDI inflows are now being directed towards real estate, tourism, and heavy industry. Major investors are South Korea, Malaysia, and the UK. The government has set up new SEZ and FTZ and introduced tax benefits to attract foreign investments. Vietnam must work on its financial reforms and curb corruption to reach its potential to beat its Asian counterparts in attracting foreign investment. Also, Vietnam is a member of ASEAN and WTO and is committed to fair trade.

                                                 Component Name

Value

                                          GDP (USD billion)

194

GDP Annual Growth Rate

6.4

GDP Per Capita

1685

Unemployment Rate

2.06

Wages

217.2

Inflation Rate

3.34

Consumer Price Index (CPI)

103

Interest Rate

6.5

Balance of Trade (USD billion)

-0.1

Manufacturing PMI (Index Points)

(52.9

Ease of Doing Business

90

Competitiveness Rank

60

Corruption Rank

112

Consumer Confidence

145

Consumer Spending (USD billion)

127.74

Corporate Tax Rate

22

Sales Tax Rate

10

 

The Market Entry Series

Exploring global markets is now recognized as the shortest way to ensure high time to efficiency conversion, when trying to expand revenues past domestic markets, for firms both large and small. Our market entry series, priced suitably low contains the essentials of all the parameters (Refer: Table of Contents) you must be apprised of before you can have a well informed contemplation of a business opportunity in your choice of industry, in your choice of geography.

 

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