Market Entry - EDC (Electronic Data Capture) Machine Market in Morocco: Analysis of Growth, Trends and Progress (2016 - 2021)

Market Entry - EDC (Electronic Data Capture) Machine Market in Morocco: Analysis of Growth, Trends and Progress (2016 - 2021)

Purchase Report

 

About the Market

In the past decade, significant changes were observed in how people pay for products and services. Consequently, a tremendous shift took place towards paperless transactions and credit transfers, cheques and cards became the most popular payment channels. The growth drivers were the debit and credit card transactions, followed by the prepaid card transactions. Aiming at consumer convenience, card issuers and banks are taking locally strategized steps to introduce new technologies to increase market penetration. With banks migrating to EMV (Europay cards, MasterCard and Visa) cards the security levels shall be enhanced, leading to increased usage of cards. The entry of foreign multinationals in developing nations, after consolidating market presence in markets of origin (North America, Europe, and other developed regions) have led to rising competition in developing nations; focusing on operational innovation in marketing and pricing strategies to attract customers across segments. In the past five years, growth in banking and financial institutions had an imperative effect on the economic development of the country. Today, banks have become customer-centric and are focusing on having a good relationship with the customer in order to increase their footprint in the market. In the era of smart money, there has been a shift in trend towards a cashless society. Rapid technological advancement and growing demand for cashless transaction have led to robust growth for EDC machines in the country.

About the Geography

Morocco is a stable emerging market and is part of a group of fast-growing nations described as ‘African Lions’. With Africa being regarded as the future engine of global growth, Morocco is a potential gateway to the continent.

In the 1980s, Morocco was highly indebted but with the pro-market reforms under the IMF, it has seen steady growth. The government adopted the ‘Investment Charter’ in 1995, which provided exemptions for VAT and corporate tax for five years. In 2008, Morocco signed an advanced status deal with the EU to avoid double taxation between Morocco and member states. In the industrial sector, the government came up with the ‘Emergence Plan’, which is an attempt to further open and liberalize the economy. A new version of this plan is currently under government review.

The main challenges to doing business in morocco are bureaucracy, corruption, low consumer purchasing power, and growing competition from non-EU countries. The notable advantages of doing business include strategic geographic location, which means it can be an entryway to both Africa and Europe, a strong banking and finance sector, tax incentives, and competitive labor costs.

Component Name

Unit

From Site

GDP

USD billion

100

GDP Annual Growth Rate

%

1

GDP Per Capita

USD

3238

Employment Rate

%

43.1

Inflation Rate

%

1.6

Consumer Price Index (CPI)

Index Points

117

Interest Rate

%

2.25

Balance of Trade

USD million/billion

(-1,718.06 million)

Ease of Doing Business

(No Units)

75

Competitiveness Rank

(No Units)

70

Corruption Rank

(No Units)

88

Consumer Confidence

(No Units)

75.7

Consumer Spending

USD million/billion

57,599.57

Corporate Tax Rate

%

30

Sales Tax Rate

%

20

 

The Market Entry Series

Exploring global markets is now recognized as the shortest way to ensure high time to efficiency conversion, when trying to expand revenues past domestic markets, for firms both large and small. Our market entry series, priced suitably low contains the essentials of all the parameters (Refer: Table of Contents) you must be apprised of before you can have a well informed contemplation of a business opportunity in your choice of industry, in your choice of geography.

 

1. Introduction

                1.1 Scope of the Report

                1.2 Regional Analysis

                                1.2.1 PESTLE Analysis

                                1.2.2 Analysis of Ease of Doing Business

2. Market Dynamics

                2.1 Drivers

                2.2 Restraints

                2.3 Opportunities

3. Market Demand Analysis

                3.1 Socio-Economic Segmentation

                3.2 Demographic Strengths & Weaknesses

                3.3 Spending Patterns

                3.4 Target Market Identification

4. Market Size of EDC (Electronic Data Capture) Machine Market (USD millions)

                4.1 By Terminal for transaction

                4.2 By End user

5. Market Entry

                5.1 Market Entry: The Strategy

                                5.1.1 Types of Entry Modes, by Market Entry Objectives

                                5.1.2 Competition Analysis

                                                5.1.2.1 Market Share

                                                5.1.2.2 Strategies Adopted, Recent Events 

                                5.1.3 Pricing Strategy

                                5.1.4 Supply Chain Analysis

                                                5.1.4.1 Trade (Import-Export Analysis)

                                                5.1.4.2 Distribution Network & Retail Analysis

                5.2 Market Entry: The Administration

                                5.2.1 How to Register a Company (Flowchart)

                                5.2.2 Registration Processes 

                                                5.2.2.1 Ministries Involved

                                                5.2.2.2 Criteria and Conditions

                                5.2.3 List of Forms & Documents

                                5.2.4 Product Control Guidelines specified by the Government

6. Sources

7. Disclaimer

Purchase Report

Our Clients Include View All

Looking to Customize Report?

Complete your payment details below

Shipping & Billing Information

Payment Information