Automation will be playing a major part in the growth of the retail industry, since the growth will push retailers to invest in automation products and services as it helps them to cut down costs and boost efficiency. These solutions also enhance the customer experience as well as the efficiency of retail store employees. There are various automated products available in the retail automation market like a barcode reader, currency counter, bill printer, cash register and kiosks, which are enhancing the retailing process.
The economy of Latin America has grown from 2.9% in 2014 to 3.5% in 2015 and 3.7% in 2016. The steady growth in this region for some years and economic policies have improved the lives of millions. The poverty rate has also declined from 42% in 2000 to 25% in 2012 and the middle class has increased from 22% to 34% at the same time. The FDI in this region received USD 173.36 billion in 2012 which is 6.7% more than 2011. This makes is a lucrative market, as the expanding middle class, the diverse retail ecosystem like Brazil’s huge market, Chile’s mid-size but sophisticated market, and small markets like Uruguay with a high level of consumption alluring the niche luxury brands, offer rewarding opportunities. However, many of these countries have few political and economic challenges like that of high fiscal deficits, and so the market outlook still remains confident. Large competition between the local and international players, especially in the markets away from the region’s capitals and economically sound cities will provide further impetus to the growth in the retail automation market.
Latin America retail automation market report talks about the key factors that contribute to the growth of the market, discussing the technology overview and the trends, providing the recent developments and the products available in the market. To discuss this, the market has been segmented based on the types of category, that is, the one with partial or manual intervention or the one that is completely automated like that of unattended terminals, along with which it is also segmented based on products like barcode reader market, weighing scale market, currency counter market, bill printer market, cash register market, card reader market, kiosks market, self-checkout systems market among others. It also provides country-specific forecasts of the market, giving a detailed insight into the market’s performance.
Some of the major vendors manufacturing retail automation solutions like Siemens, Fujitsu, Casio, Motorola, Honeywell, Toshiba, Seiko Epson, NCR Corporation, First Data Corporation and Wincor Nixdorf have been studied and their strategies analyzed.
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