Thumbnail

Israel Kitchen Appliances Products Market - By Products, Distribution Channels and Vendors - Market Trends and Forecasts (2020 - 2025)

Looking to buy the report?

Global kitchen appliances market has witnessed growth despite the economic slowdown across some of the major economies after the 2009 recession and the Eurozone crisis. The market for home appliances in Israel is, in large part driven by kitchen appliances. The Israel kitchen appliances market is characterized by a strong inclination towards energy and water efficiency, involved customers who take an interest in the products and who usually have the last say in the price of the product to be purchased, competitive prices available on ecommerce, and a flourishing real estate market.

Kitchen appliances in Israel include large appliances like refrigerators, dishwashers, microwaves and ovens, gas stoves, chimneys, and smaller appliances like juicers/mixers, coffee and tea makers, toasters, air fryers, and non-cooking small items like kettles, knives, scales, graters, etc.

The Israel market for kitchen appliances was worth US$ X.X bn as of 2014, and is expected to grow to US$ X.X bn by 2020, growing at a CAGR of X.X% over the forecast period. Small appliances are expected to grow at a CAGR of X.X% from US$ X.X bn in 2014 to US$ X.X bn in 2020. Large appliances are worth US$ X.X bn as of 2014, and are expected to grow at CAGR X% to US$ X.X bn in 2020.

Specialty super markets offering attractive discounts by leveraging economies of scale as well as tie ups with manufacturers through private label goods channels in combination with the trend of using store cards for purchases. These retailers are vying for market space with online retail, which is giving brick and mortar stores tough competition with attractive discounts and bundles online. Customers touch and feel the products in showrooms, but go online to buy products with higher discounts. Ecommerce, with its attractive discounts and tie ups with manufacturers is mutually beneficial for both.

The latest trend in home appliances, including kitchen appliances is that of energy efficiency, and connectivity in line with IoT (Internet of Things), wherein most appliances can be remotely controlled, or are equipped with sensors designed to auto manage the appliances. Smart appliances, as they are called, alone are expected to drive this category ahead to achieve higher growth rates. With new and other houses going through refurbishing, kitchen appliances can be chosen to fit the size of the kitchen. The appliances are equipped with frills, or are available without frills across several price ranges.

Some notable companies included in the report are Electrolux, GE, LG Electronics, Samsung, Murphy Richards, Phillips, Bosch, Hamilton, and a range of other regional manufacturers. US based manufacturers have a clear lead across several product categories including the premium product category, because of regular and value added product launches, while Asian manufacturers are engaged in establishing themselves in the mass market.

Drivers

Increasing purchasing power, government schemes making customers more aware of electricity efficiency, aggressive discount and credit scheme availability on ecommerce websites, and a flourishing real estate market, are some of the drivers of this market.

Challenges

High level of competition across all product classes, insufficient innovations in the mass market product range, are some of the challenges being faced in Israel’s kitchen appliances market.

What the report offers

  • Market Definition for the Kitchen Appliances along with identification of key drivers and restraints for the market
  • Market analysis for the Israel Kitchen Appliances Market, with region specific assessments and competition analysis on a Israel and regional scale
  • Identification of factors instrumental in changing the market scenarios, rising prospective opportunities and identification of key companies which can influence the market on a Israel and regional scale
  • Extensively researched competitive landscape section with profiles of major companies along with their strategic initiatives and market shares
  • Identification and analysis of the Macro and Micro factors that affect the Israel Kitchen Appliances Market on both Israel and regional scale
  • A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information

Looking to buy the report?

Want some specific customizations?

Our clients include:

prev-arrow
next-arrow

Looking to Customize Report?

Please Enter Email ID

Please Enter Message