Animals are used as a source of entertainment in one to one fights and games such as racing. The entertainment obtained by these animals based sports is increasing the market for Game Feed at a CAGR of XX% during the forecasted period 2015-2020.
Dog fighting, Bull fighting etc are used for entertainment and also generate revenue from stud fees, admission fees and gambling. Animal fighting is a blood sport that has been practised for centuries around the world. Blood sports involving the baiting of animals has occurred since antiquity and has been continued since then. This is largely driving the Game Feed market in Europe. However the technological advancements in the production of these Game Feed provides opportunities for the growth of the market.
The market is segmented as Proteins, Vitamins, Minerals and Energy ingredients. Market is further segmented as Ruminants, Poultry, Swine and Horses. Proteins play a major role in body building, growth and repair of damaged tissues they can also be a source of energy. In the absence of activities, these proteins even get converted into fats, which leads to laziness. Inorder to avoid such situation, feeding animals with a balanced and proper nutrition is advised to livestock farmers. Vitamins are also the major supplements, which enhance the performance of animals by building body and strong teeth.
Among the animals, dog fighting, bull baiting, bear baiting and cock fighting are common. Bulls brought to market were set upon by dogs as a way of tenderizing the meat and providing entertainment for the spectators; and dog fights with bears, bulls and other animals were often organized as entertainment for both royalty and commoners. Bullfighting is a vital part of the tourist industry in Spain and is an important spectacle for Spanish people. In Rome, horses were used as animals of entertainment in chariot racing. Adoption of animal fights and races as an entertainment are eventually resulting the growth of the market.
Key players involved in the production of Game Feed are Cargill, ADM, A-One, ALZU feeds etc. All these companies are investing huge amounts in R&D focusing on new and innovative products and also for the publicity of such products. Mergers, Acquisitions and Partnerships are some of the common strategies employed by the companies to increase the range of their products and thus expand their market share.
Scope of the Study:
1.1 Research Methodology
1.2 Market Definition
1.3 Report Description
2. KEY FINDINGS OF THE STUDY
3. MARKET OVERVIEW
3.1 Market Dynamics
188.8.131.52 Growing popularity of animal sports
184.108.40.206 Changing economic standards
220.127.116.11 Emphasis of feeding animals for higher returns
18.104.22.168 Regulatory bodies on animal protection
22.214.171.124 Availability of cheaper substitutes
126.96.36.199 Growing demand for organic/natural game feeds
188.8.131.52 Technological advancements
3.1.4 Porter's Five Forces Analysis
184.108.40.206 Bargaining Power of Buyers
220.127.116.11 Bargaining Power of Suppliers
18.104.22.168 Degree of competetion
22.214.171.124 Threat of new entrants
126.96.36.199 Threat of substitutes
4. MARKET SEGMENTATION
4.1 By Type
4.1.4 Energy Ingredients
4.2 By Animal Type
4.3 By Geography
5. COMPETITIVE LANDSCAPE
5.1 Most preferred strategic approach by major companies
5.2 Most active companies in the past five years
5.3 Market Share Analysis
6. COMPANY PROFILES
6.2 ForFarmers - website not opening
6.4 WES Enterprises
6.6 ALZU Feeds
6.7 Purina Mills
6.9 Sportsman Game feeds
6.10 AC Nutrition Services