Global Automotive Geospatial Analytics Market - Segmented by Type, Technology, Application, and Geography - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

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Organizations are turning to new data types and new forms of analysis to remain competitive. The availability of real-time location data from vehicles open up endless possibilities for creating value, provided that there is adequate infrastructure to collect and keep up with all that data. Due to the increasing capabilities of mobile devices, geospatial computing in automotive is a fast-growing trend. The portable nature of these devices, as well as the presence of useful sensors, such as Global Navigation Satellite System (GNSS) receivers, make them useful for capturing and processing geospatial information in the field.


Source: Mordor Intelligence Analysis

Connected cars help in generating a huge database from a vast array of sources. Cars interact with other vehicles and smart devices, exchanging real-time data and alerting drivers to potential collisions, traffic updates, and alerts. The connected cars have telematics, mechatronics, and artificial intelligence to interact and connect with the environment to offer more comfort, safety, security, and entertainment. They are equipped with WLAN hotspot, social media applications, internet facilities, and entertainment devices. The growing ability of the cloud to store and process huge amounts of data will help to drive and facilitate the derivation of automotive geospatial data significantly in the future.

Market Dynamics

Around 250-275 million connected cars are expected to be on the road globally by 2023. The market for connected cars will help to drive the geospatial analytics market proportionately and significantly.  Organizations can use geospatial data to fuel analytics in the real world in a number of ways. One most common use is dynamic insurance pricing, where an extensive catalog of geospatial data is maintained and geospatial encoding engines are run to maintain high-performance databases, where historical and real-time data are put together. Asset-based Intelligence is adopted by the transportation companies that operate in a large network of assets, and must constantly seek to maximize their use.  The mobile asset tracking systems provide transportation companies with geospatial information that gives a tremendous amount of real-time information that is then harnessed to optimize networks.

Key Developments in the Market

  • February 2018: Alexa interacted with Mapbox HD Maps for a hassle-free driving experience
  • February 2018: Daimler, BMW, and HERE Technologies have partnered to make “HERE HD Live Map an integral part of the two automakers’ autonomous driving technologies

Major Players IBM, Teradata, Trimble Geospatial, and TomTom Automotive among others.

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