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Global Alcoholic Beverage Market is Segmented by Product Type (Beer, Wines, Spirits and Others) and Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Food Service and Others) and Geography.
2016 - 2026
Fastest Growing Market:
The global alcoholic beverage market is projected to grow at a CAGR of 3.1% during the forecast period.
The market study of alcoholic beverages includes beer, wine, spirit, and others. By distribution channel, Supermarket/hypermarket, convenience stores, food services, and others.
|By Product Type|
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The growing demand for premium alcoholic beverages is considered to be one of the primary drivers for this market. Efforts by alcoholic beverage manufacturers for strengthening distribution channels and extension of purchase channels, such as online stores, and convenience stores, is also contributing substantially to the growth of the global alcoholic beverages market. Millennials consumers, particularly are running premium alcoholic beverage market. Product innovation and economic growth are drawing the consumers to go for expensive alcoholic beverages. New product launches and innovations in alcoholic drinks are favoring the growth of the industry. Companies are launching innovative products because of the changing consumer preferences. Consumers are paying a huge amount for low-calorie and superior ingredients.
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Beer is the most consumed alcoholic drink across the globe and contains around 4-7% of alcohol. Craft beer has gained popularity among a large section of the consumers in the North America regions. The growing popularity of craft beer among the consumers, especially the younger generation, is considered as the major factor of growth. However, Europe recorded the highest market share as there has been increasing in the sales of red blends, sparkling, and rose wines, with a special demand for premium wines, owing to a surge in the spending pattern of per bottle.
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Alcoholic beverages industry is considered to be a consolidated market with few companies holding maximum market share. Product launches, followed by new mergers and acquisitions, are the most preferred strategy in the global alcoholic beverage market. Diageo, Bacardi, Constellation Brands and Anheuser-Busch InBev are the key players of the alcoholic beverage market.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porters Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product Type
5.2 Distribution Channel
5.2.1 On Trade
5.2.2 Off Trade
18.104.22.168 Specialist Stores
22.214.171.124 Online Stores
5.3.1 North America
126.96.36.199 United States
188.8.131.52 Rest of North America
184.108.40.206 Rest of Europe
220.127.116.11 Rest of Asia-Pacific
5.3.4 South America
18.104.22.168 Rest of South America
5.3.5 Middle East & Africa
22.214.171.124 United Arab Emirates
126.96.36.199 South Africa
188.8.131.52 Rest of Middle East & Africa
6. COMPETITIVE LANDSCAPE
6.1 Strategies Adopted by Key Players
6.2 Most Active Companies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Diageo plc
6.4.2 Bacardi Limited
6.4.3 Constellation Brands, Inc.
6.4.4 Anheuser-Busch InBev
6.4.5 Heineken Holding NV
6.4.6 Molson Coors Brewing Company
6.4.7 The Boston Beer Company Inc.
6.4.8 The Wine Group LLC
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject to Availability