Entrada al mercado: mercado de alimentos genéticamente modificados en Pakistán: análisis de crecimiento, tendencias y progreso (2020 - 2025)

About the Market

High nutritional content in food, greater production quantity and low requirement of pesticides drive the genetically modified food market. However, damage to beneficial insects, soil fertility coupled with genetic pollution, the absence of any centralized government regulation and lack of awareness about the benefits of GMO are restraining market growth. Rising demand for healthy food products, year round and easy availability of genetically modified food are the main trends in the global market. In 2014, the first world countries were the largest market for genetically modified food and are likely to remain so in terms of revenue, over the forecast period. China and India are expected to emerge as major markets for genetically modified food. Major players operating in this category are Monsanto US, DuPont US, Syngenta Switzerland, Bayer Crop Science Germany, Sakata Japan, BASF GmBH, and Group Limagrain France. These global giants are actively involved in collaboration with the Advanced Research Institutes (ARIs) in industrial countries such as Brazil, Argentina, China, India, Malaysia and the Philippines for significant R&D program in biotechnology and transgenic crops. Companies are also increasing their R&D in some of the African countries such as South Africa, Kenya, Zimbabwe, Mali, Nigeria, Egypt, and Uganda in order to cater to the growing demand for genetically modified food in Africa. The developers of the genetically modified food products are intensely involved in certifying their safety. For instance, FDA depends on consultative processes with developers, who voluntarily present their plans to the agency before marketing their products.

About the Geography

Pakistan is a developing country with a growing population of around 189.87 million ruled by a democratically elected government. Even with the growing appetite of the young population for creative, innovative and high-quality goods and services, Pakistan’s economy has not yet experienced the rapid expansion seen in Asia’s emerging markets.

To revive growth, the government in collaboration with the IMF implemented economic reforms programs in 2013. On 1^st January 2014, Pakistan qualified for the Generalized System of Preferences Plus awarded by the EU. The GSP allows developing countries to pay less or no duties on exports to the EU, which contributes to their growth. In 2014, Pakistan and China agreed on the ‘China-Pakistan Economic Corridor’, a USD 46 billion investment program targeted towards the energy and infrastructure projects in Pakistan, which is already home to over 600 foreign companies and is expected to grow in the future.

Decades of internal political disputes and low levels of foreign investment have led to slow growth and underdevelopment in Pakistan. Bureaucracy, terrorism, corruption, weak labor enforcement, and lack of enforced intellectual property rights are constraints for investors. However, Pakistan has the ninth largest English-speaking population in the world and a large educated workforce, which reduces labor and production costs along with the large population, which also serves as a consumer base.

The Market Entry Series

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