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Entrada al mercado - Mercado de cirugía bariátrica en Brasil: análisis de crecimiento, tendencias y progreso (2020 - 2025)

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About the Market

The global bariatric surgery market size was valued over USD 1300 million in 2014 and is growing rapidly. Factors contributing to the market are changing lifestyle habits, chronic diseases due to obesity and technological innovations by industry players, with increasing number of incision-free surgeries. In 2013, 62% of the obese people of the world lived in developed countries, followed by developing nations such as China and India. Asia-Pacific is the fastest growing market with over 10.5%, owing to the huge obese population and medical tourism due to affordable surgeries. Even industry players have extended their research facilities in India to study obesity-related factors. Allergan Inc., Covidien Plc, Johnson & Johnson, Intuitive Surgical Inc., GI Dynamics Inc., TransEnterix Inc., USGI Medical Inc. are some of the key players in the market.

About the Geography

Brazil is the sixth largest economy in the world and by far the largest in South America. It has one of the world’s most rapidly developing economies and a GDP per head that is greater than India and China. Goldman Sachs reported that it has the potential to be one of the world’s most dominant economies by 2050.

The Brazilian government and the National Investment Bank (BNDES) encourage foreign investment. Most of the barriers to foreign investment have been removed and many public-sector companies have been privatized. The liberal policies of Brazil to foreign investment allow investors to have a majority share in the creation of their company. There are no restrictions on foreigners on buying land and commercial buildings. However, special authorization is required for sectors like nuclear, health, land ownership, fishing, aviation and highway freight. The government encourages foreign investment in the form of tax exemption, aid, etc. Tax reductions are granted to companies set up in economically disadvantaged regions such as the North, Nordeste, and the Amazonian regions.

Complex tax systems, organized crime in certain parts, and corruption have made Brazil a risky destination. Still, the large domestic market, easy access to raw materials, and its growing economy have made Brazil an attractive destination for investors.

 

Component Name

Unit

From Site

GDP

USD billion

1775

GDP Annual Growth Rate

%

-3.8

GDP Per Capita

USD

11159

Employment Rate

%

54.2

Wages

USD/Month

628.059

Inflation Rate

%

8.48

Consumer Price Index (CPI)

Index Points

4741

Interest Rate

%

14.25

Loans to Private Sector

USD million/billion

258741.07 million

Balance of Trade

USD million/billion

3803 million

Business Confidence

(No Units)

53.7

Manufacturing PMI

Index Points

46

Ease of Doing Business

(No Units)

116.00

Competitiveness Rank

(No Units)

81

Corruption Rank

(No Units)

76

Consumer Confidence

(No Units)

103

Consumer Spending

USD million/billion

299,828.56 million

Bank Lending Rate (Consumers)

%

71.85

Corporate Tax Rate

%

34

Sales Tax Rate

%

19

 

The Market Entry Series

Exploring global markets is now recognized as the shortest way to ensure high time to efficiency conversion, when trying to expand revenues past domestic markets, for firms both large and small. Our market entry series, priced suitably low contains the essentials of all the parameters (Refer: Table of Contents) you must be apprised of before you can have a well informed contemplation of a business opportunity in your choice of industry, in your choice of geography.

1. Introducción

                1.1 Alcance del Informe

                1.2 Análisis Regional

                                1.2.1 Análisis PESTLE

                                1.2.2 Análisis de la facilidad para hacer negocios

2. Dinámica del mercado

                2.1 Conductores

                2.2 Restricciones

                2.3 Oportunidades

3. Análisis de la demanda del mercado

                3.1 Segmentación socioeconómica

                3.2 Fortalezas y debilidades demográficas

                3.3 Patrones de gasto

                3.4 Identificación del mercado objetivo

4. Tamaño del mercado de la cirugía bariátrica (millones de USD)

                4.1 Por productos

5. Entrada al mercado

                5.1 Entrada al mercado: la estrategia

                                5.1.1 Tipos de modos de entrada, por objetivos de entrada al mercado

                                5.1.2 Análisis de la competencia

                                                5.1.2.1 Cuota de mercado

                                                5.1.2.2 Estrategias Adoptadas, Eventos Recientes 

                                5.1.3 Estrategia de precios

                                5.1.4 Análisis de la cadena de suministro

                                                5.1.4.1 Comercio (Análisis de Importación-Exportación)

                                                5.1.4.2 Red de distribución y análisis minorista

                5.2 Entrada al Mercado: La Administración

                                5.2.1 Cómo registrar una empresa (diagrama de flujo)

                                5.2.2 Procesos de Registro 

                                                5.2.2.1 Ministerios involucrados

                                                5.2.2.2 Criterios y Condiciones

                                5.2.3 Lista de formularios y documentos

                                5.2.4 Pautas de control de productos especificadas por el gobierno

6. Fuentes

7. Descargo de responsabilidad

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